Brandon da Costa

• Spearheaded a comprehensive branding and identity revamp, enhancing market presence and customer perception.
• Led the digital platform overhaul, resulting in significant 20k unique traffic increases in web traffic , user engagement, and conversion rates, solely through SEO and backlinks
• Drove operational excellence through the implementation of automation and AI, boosting customer satisfaction and operational productivity.
• Initiated and managed strategic marketing initiatives, achieving exponential growth in brand exposure and direct engagements.
• Utilized advanced data analytics and AI to inform business strategies, significantly improving operational efficiencies and branding initiatives.

• Conducted comprehensive competitor analysis to identify areas for improvement in digital marketing strategy execution.
• Incorporated user-generated content into digital marketing efforts, fostering a sense of community among customers and encouraging brand loyalty.
• Developed effective local SEO strategies to increase visibility in specific geographic markets.
• Established clear KPIs and reported on performance metrics, demonstrating the impact of SEO initiatives on business goals.

• Contract Digital Marketing Specialist at SirAir (Dec 2020 - Feb 2021): Optimized digital campaigns and implemented effective SEO strategies.
• Digital Marketing Manager at Promises of Glory (Aug 2020 - Jan 2021): Discussed needs and optimized strategies for short- and long-term campaigns, managed website and all social media pages.
• Brand Strategist at Fyrenation (Apr 2018 - Jan 2019): Conceptualized brand identity,forecasted marketing trends, and wrote successful marketing, advertising, and website copy.

Focused on guest experience, personalisation and top notch communication - streamlined turnover days and provided high quality customer service

• Maximized guest satisfaction by promptly addressing concerns and resolving issues.
• Enhanced guest experiences by providing personalized recommendations and assisting with reservations.

• Implemented time-saving solutions that significantly reduced meeting preparation times through efficient resource allocation.
• Delivered exceptional organizational support enabling executive focus on high-level strategic initiatives fostering company growth.