Eduardo Ferreira
Former Regional Director of Artistry and Education
Funchal ,Funchal
Summary
Dynamic professional with a charismatic presence and inspirational leadership, excelling in strategic thinking and possessing a strong business mindset. Demonstrates engaging communication skills across five languages, including Portuguese, English, French, Spanish, and Italian. Offers solid PR exposure and experience with a deep understanding of premium and luxury markets. Recognised as a makeup and beauty authority, committed to driving success in high-end environments.
Overview
33
33
years of professional experience
7
7
years of post-secondary education
Work History
Regional Director of Artistry and Education
Estee Lauder Companies
EMEA, Paris
01.2007 - 02.2022
- Achieved operational excellence by implementing effective business plans within his Territory of 17 EMEA markets
- Drove revenue growth and Brand Expansion by capitalising on emerging market trends.
- Crafted comprehensive training programmes to enhance competence and Brand Equity for Cross Functional Brand and Multichannel staff.
- Oversaw talent acquisition efforts for building a high-performing team.
- Part of the 10 Top Board Directors in NY, responsible for Product Development, Marketing, PR and Sales Global Strategies, driven by a strong Premium Brand Equity Standards. promoted corporate culture, achieving higher employee engagement levels.
- Main Brand´s spokesperson within EMEA in all PR activities, driven by an enthusiastic charisma, fluency in 5 languages and Local Relevancy.
- Piloted change management initiatives, fostering organisational agility.
- Brand´s Makeup Artist in NYFW twice a year., as well as in Editorials, photo shootings and video campaigns.
Education and Artistry Manager Portugal and France
Estee Lauder Companies
Lisbon, Lisbon
11.2004 - 01.2007
Sales Promoter and National Makeup Artist Portugal
Estee Lauder
Lisbon, Lisbon
11.1999 - 10.2004
Finance Director
Grupo Corpico
Lisbon, Lisbon
01.1994 - 07.1999
Corporate Banking
Banco Bilbao Vizcaya
Lisbon, Lisbon
01.1991 - 05.1996
Account Manager
Credit Lyonnais Portugal
Lisboa, Lisboa
04.1989 - 12.1990
Education
Bachelor - Economics
Universidade de Coimbra
Coimbra 11.1981 - 12.1988
Skills
- Inspirational leadership
- Charismatic presence
- Engaging communication skills in 5 languages (Portuguese, English, French, Spanish and Italian)
- Solid PR exposure and experience
- Strategic thinking
- Premium and Luxury strong understanding
- Strong business mindset
- Makeup and Beauty Authority
Languages
English
Fluent
Portuguese
Native
Spanish
Fluent
French
Fluent
Italian
Intermediate
Timeline
Regional Director of Artistry and Education
Estee Lauder Companies
01.2007 - 02.2022
Education and Artistry Manager Portugal and France
Estee Lauder Companies
11.2004 - 01.2007
Sales Promoter and National Makeup Artist Portugal
Estee Lauder
11.1999 - 10.2004
Finance Director
Grupo Corpico
01.1994 - 07.1999
Corporate Banking
Banco Bilbao Vizcaya
01.1991 - 05.1996
Account Manager
Credit Lyonnais Portugal
04.1989 - 12.1990
Bachelor - Economics
Universidade de Coimbra
11.1981 - 12.1988
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