Ellie Baker
Cascais
Summary
Dynamic and results-driven Market Research & Strategy Consultant with extensive experience in healthcare market research, business development, and operations. Adept at building strong client relationships, crafting insightful research solutions, and translating complex data into actionable business strategies.
A natural problem-solver with a solutions-oriented mindset, I proactively address project challenges to drive seamless execution and impactful outcomes.
Overview
14
14
years of professional experience
2009
2009
years of post-secondary education
1
1
Certification
Work History
Senior Market Research & Strategy Consultant | Business Development & Operations Head
Quomeda Healthcare Market Research
01.2023 - 01.2025
- Build and maintain strong client relationships while actively seeking new opportunities to drive business growth
- Take a consultative approach, crafting compelling proposals that effectively address client objectives
- Provide research-driven solutions across all stages of the product lifecycle, from early-stage concept testing to pre- and post-launch strategy and mature product optimisation
- Leverage diverse research methodologies, including Drivers/Barriers Analysis, Pricing & Reimbursement, SWOT Analysis, Competitive Benchmarking, and Brand Tracking, to deliver actionable insights that drive strategic decision-making
- Transform data-driven findings into clear, impactful business strategies
- Proactively address project challenges with a solutions-oriented mindset, ensuring smooth execution and impactful outcomes
- Oversee the IT Development team in the creation, testing, and launch of the Quomeda Research App, ensuring high functionality and an optimal user experience for seamless data access
Sales & Market Research Consultant
Quomeda Healthcare Market Research
07.2018 - 01.2023
- Started in a business development lead generation role and quickly expanded into full project involvement
- Managed the end-to-end proposal process, from development to deal closure and project initiation
- Managed panel recruitment and data collection through online surveys, qualitative interviews, focus groups, and advisory boards
- Transformed data-driven insights into practical, strategic recommendations for clients
Commercial Director
Cellar Tours, S.L.
Cascais
02.2017 - 07.2017
- Led sales, customer support, and supplier coordination for a luxury wine tour company
- Managed marketing, including blog writing, social media, and website content
- Oversaw tour organization, ensuring high-end client experiences
Marketing Assistant
Level Constellation Lda
Lisbon
01.2017 - 05.2017
- Provided marketing support for a Luso-Chinese real estate firm
- Translated brochures, contracts, and website content
Director
The Poshmakers LTD Fine Spirits
London
11.2010 - 01.2017
- Led production, sales, and distribution of premium spirits across international markets
- Managed branding, marketing, and business development strategies
- Built and maintained strong client relationships to drive sales growth
Education
Bachelor of Science - Biological Sciences (Enology & Viticulture)
University of Brighton
09.2001 - 06.2005
Certificate - Teaching English to Speakers of Other Languages
Trinity College
09.2004
Skills
- Business development
- Client relationship Management
- Market Research
- Operations management
- Cross-functional team coordination
- Strategic planning
- Business forecasting
- Data-driven decision making
- Brand management
- Performance Management
Certification
Qualified STOTT PILATES Intermediate & Advanced Matwork Pilates
Custom
- In my free time, I prioritise an active and health-conscious lifestyle, enjoying activities such as running, Pilates, swimming, and hiking.
- I value quality time shared over food with loved ones.
- I also find inspiration in travel, both professionally and for leisure.
Languages
English
Native
Spanish
Fluent
Portuguese
Fluent
Affiliations
- In my free time, I prioritise an active and health-conscious lifestyle, enjoying activities such as running, Pilates, swimming, and hiking. I value quality time shared over food with loved ones. I also find inspiration in travel, both professionally and for leisure.
Timeline
Senior Market Research & Strategy Consultant | Business Development & Operations Head
Quomeda Healthcare Market Research
01.2023 - 01.2025
Sales & Market Research Consultant
Quomeda Healthcare Market Research
07.2018 - 01.2023
Commercial Director
Cellar Tours, S.L.
02.2017 - 07.2017
Marketing Assistant
Level Constellation Lda
01.2017 - 05.2017
Director
The Poshmakers LTD Fine Spirits
11.2010 - 01.2017
Bachelor of Science - Biological Sciences (Enology & Viticulture)
University of Brighton
09.2001 - 06.2005
Certificate - Teaching English to Speakers of Other Languages
Trinity College
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