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Nuno Palas
Digital Marketing & Communications Specialist | Brand Management | Omnichannel Strategy
Maia
Summary
A professional with experience in various sectors and positions of responsibility, shaping his role in institutional communication, digital marketing and brand management. Has a strong background in omnichannel strategies, social networks, websites and events in the health sector.
Overview
21
21
years of professional experience
6
6
years of post-secondary education
4
4
Languages
Work History
Communications and Marketing Manager
Health Cluster Portugal
Matosinhos
04.2019 - Current
- Strategic management of online channels: LinkedIn, Instagram, Facebook, and institutional websites
- Brand management of Health Portugal and institutional communications
- Organization of national and international events
- IT coordination and internal communication support
Nutrition Planer
Freelancer
Porto
04.2018 - 11.2019
- Trainer of Technical Nutrition Courses in Training Centers
- Translate to portuguese Marketing Nutrition campaigns
- Designing and implementing HACCP at Santa Casa da Misericórdia de Matosinhos, controlling more than 200 meals a day
Clinical and Marketing Director
Instituto Médico Privado
04.2017 - 04.2019
- Clinical management and coordination of medical and aesthetic treatments
- Responsible for the clinic's marketing and communication
- Built strong relationships with industry professionals and influencers.
Head of the Nutrition Department
Clínica do Tempo
05.2008 - 03.2017
- Team management of nutritionists and direct client consultations
- Follow-up with national and international clients
- Production of technical content for press and social media
- Internal training and lectures in companies
Nutritionist
Clinica Persona
04.2006 - 04.2008
- Nutrition consultations and management of aesthetic treatments
- Staff training in international context (Madrid)
- Assessed clients' nutritional and health statuses to prescribe appropriate treatments
Nutritionist Market Champion Trainee
Nestlé Portugal
10.2005 - 03.2006
- Providing nutritional advice for all Nestlé Portugal's human food products
- Supporting all initiatives, projects and needs of product managers in the area of nutrition
- Developing internal Wellness projects
- Developing content for an area on Nestlé's 'Wellness' website
Sport Nutritionist
Instituto Do Desporto De Portugal - Complexo Desportivo Do Jamor
10.2004 - 07.2005
- Establishment of a nutritional counseling service in the High Performance Centre
- Provide nutritional support to athletes attending the training center and residents of the High Performance Centre
- Supervision and monitoring of the canteen operating contract
- Providing advice in the area of canteen catering, in particular in the preparation of the specifications for the public tendering process
Education
Master - Digital Marketing Strategy
Harvard Business School Online
Boston 10.2024 - 12.2024
Master of Business - Health Care Management
Faculty of Economics of University of Porto
Porto 09.2019 - Current
BSc - Nutrition and Food Science
Faculty of Nutrition And Food Of University Porto
Porto 09.1998 - 11.2004
Skills
Digital marketing
Media relations
Marketing analytics
Social media marketing
Project management
Website management
Client relationship management
Brand management
Event planning
Public relations
Social media management
Content creation
Digital marketing
Additional Information
Portuguese Nutrition Association, since 2014
Personal Information
Date of Birth: 01/20/80
Software
Microsoft
Canva
Wordpress
Photoshop, illustrator
E-goi, mailchimp
Timeline
Master - Digital Marketing Strategy
Harvard Business School Online
10.2024 - 12.2024
Master of Business - Health Care Management
Faculty of Economics of University of Porto
09.2019 - Current
Communications and Marketing Manager
Health Cluster Portugal
04.2019 - Current
Nutrition Planer
Freelancer
04.2018 - 11.2019
Clinical and Marketing Director
Instituto Médico Privado
04.2017 - 04.2019
Head of the Nutrition Department
Clínica do Tempo
05.2008 - 03.2017
Nutritionist
Clinica Persona
04.2006 - 04.2008
Nutritionist Market Champion Trainee
Nestlé Portugal
10.2005 - 03.2006
Sport Nutritionist
Instituto Do Desporto De Portugal - Complexo Desportivo Do Jamor
10.2004 - 07.2005
BSc - Nutrition and Food Science
Faculty of Nutrition And Food Of University Porto
09.1998 - 11.2004