Paulo César Silva

• Collaborated with Venue and Sport teams to optimize seating bowl configurations, maximizing ticket sales within seat-kill and operational constraints.
• Defined and implemented Games-time Ticketing Operations Plan, including venue box office and resolution office structures, staffing models, and procedures.
• Developed and rolled out operational policies, procedures, and ticket distribution strategies to ensure efficiency and compliance.
• Coordinated and oversaw local Organizing Committee (mountain cluster) Ticketing Operations resources and activities.
• Planned and executed seat assignment strategies, including for athlete family and friends, accredited high-demand sessions, accessible seating, and broadcast-driven seat reallocations.
• Provided strategic guidance for phased ticket on-sale releases to maximize revenue while minimizing risk.
• Supported training and capacity-building for venue-based ticketing staff and volunteers in collaboration with the Ticketing Service Provider (TSP).
• Partnered cross-functionally with Venue Design, Venue Management, Sport, IT, and Access Control teams to deliver seamless operations.
• Supported IT in the integration and testing of ticketing systems, access control, and venue technology to ensure reliability during Games-time.
• Delivered efficient Games-time ticketing services, including last-stretch sales, ticket checks, issue resolution, and full stadium deployment across all venue clusters.
• Managed HQ-level escalation processes for ticketing issues and provided oversight of three remote cluster Ticketing Operations Coordinators.
• Directed ticketing operations across a geographically vast and logistically complex event landscape with varying readiness timelines and construction constraints.
• Venue Operational Readiness process: venue communication, command and control structures, issue resolution protocols, and escalation flows; actively participated in the design and execution of complex venue simulations and tabletop exercises to validate operational plans and ensure seamless Games-time delivery.

Ticketing Operations & Venue Readiness

• Led ticketing operations across multiple venue clusters, ensuring full operational readiness and compliance through seat/hospitality audits and schedule monitoring.
• Coordinated delivery of digital tickets and managed venue documentation updates in line with competition changes.

Staff Supervision & Support

• Supervised, deployed, and motivated ticketing staff, providing guidance and escalation support to maintain high service standards.
• Oversaw frontline operations and ensured efficient guest access and hospitality experiences.

Issue Resolution

• Coordinated onsite and remote guest support teams, driving efficient resolution of ticketing and access issues.
• Escalated and tracked complex cases with relevant Functional Areas, ensuring timely closure and client satisfaction.

• Coordinate Stadium Authority and Electronic Access Control provider regarding Electronic Access Control infrastructure/facilities for (one) 1 venue such as: - EACS/Ticketing network; - Electronic Access Control System (EACS) set-up and EACS personnel; - Interface software for data exchange
• Schedule tests at the respective Stadium considering all parties involved (FIFA Ticketing, Ticketing System Provider, Stadium Operator, Electronic Access Control System Provider, Third party provider, etc.);
• Provide trainings to Turnstile Operators, Ticketing staff, SPS, etc.);
• Verify and ensure appropriate signage implementation at the Stadium;
• Prepare and manage tests and perform test procedures on-site as well as other related activities related to Venue EACS Operational Readiness;
• Coordinate and manage EAC operations during the Event;
• Manage organizational meetings including matchday debrief meetings, prepare debrief minutes including definition of action items, track bug fixing and to dos;
• Ensure provision of training materials for EACS Clearing Tool;
• Support the mobile ticketing project and provide required support for configuration, deployment, testing and maintenance

• Managed integration, testing, and implementation of the Electronic Access Control System (EACS) across FIFA World Cup stadiums, ensuring full compliance with FIFA operational requirements.
• Liaised with Electronic Access Control providers, venue IT teams, and FIFA Ticketing to align infrastructure and operational delivery.
• Conducted venue inspections, workshops, and readiness reviews to validate EACS infrastructure, system functionality, and operational reliability.
• Oversaw delivery and testing of key access infrastructure, including stadium management networks, system interfaces, data exchange, and supervisor cards.
• Coordinated with cross-functional stakeholders (FIFA Ticketing, stadium operators, contractors, and third-party providers) to ensure venue operational readiness and seamless matchday execution.
• Participated in stadium tests, Final Acceptance Tests, MD-1 and Matchday tests to validate spectator access, ticket validation, and venue readiness.

Key Responsibilities & Achievements

• Served as primary point of contact for the Contractor’s Project Manager, Events Management team, Finance, and other functional areas during operational hours for Ticket Box Offices and Ticketing Service Points across multiple zones.
• Led and managed a team to ensure timely delivery of all ticketing services, meeting scope requirements while providing an exceptional visitor experience.
• Supervised Ticketing service providers, ensuring full compliance with service standards, contractual obligations, and operational policies.
• Coordinated all ticketing-related services, including sales demand management, asset maintenance/replacement, end-of-shift documentation, and handover processes.
• Enforced company Ticket Terms & Conditions, policies, and procedures consistently across all service points.
• Delivered continuous staff training, coaching, and performance tuning to optimize service delivery and achieve SLA targets.
• Documented and escalated operational issues promptly to the Event Management team to ensure swift resolution.
• Supported additional duties as assigned by the Ticketing Operations team, maintaining operational flexibility and responsiveness.

• Served as main contact for access control operations, ensuring system functionality, data accuracy, and operational reliability on match days.
• Coordinated with venue teams, UEFA departments, and third-party providers to secure venue operational readiness and seamless event delivery.
• Led the implementation and testing of access control solutions, including technical integration and matchday simulations.
• Designed and delivered training programs for access control volunteers, preparing documentation and supervising on-site performance.
• Facilitated cross-stakeholder communication, aligning operational needs between UEFA, stadium operators, contractors, and system providers.
• Delivered issue resolution and troubleshooting during live operations, minimizing disruptions and ensuring spectator access.

• Ticketing systems configuration and integration.
• Seating bowl strategic planning, seat kills, and bowl operations management.
• Spectator flow design and access control planning.
• Ticketing contingency planning and incident management.
• Coordination with cross-functional areas (accreditation, media operations, facilities management).
• Ticketing workforce and volunteer training management.
• Venue readiness testing and simulation exercises to validate operational plans.
• Event-day operational coordination ensuring alignment across all venue functions.
• Operational management and liaison with venue staff and contractors.
• Venue infrastructure readiness management, ensuring compliance and operational efficiency.

Key Responsibilities & Achievements

• Planned, implemented, and supervised all events and activations related to brands and corporate sponsorship contracts, ensuring alignment with commercial objectives and exceptional audience experiences.
• Managed Ticketing Operations, including sales, distribution, access control, seating bowl management, contingency planning, and operational readiness, ensuring smooth Games-time delivery and high customer satisfaction.
• Oversaw Signage and Venue Dressing Operations, ensuring brand visibility, compliance with design standards, and operational efficiency across all event sites.
• Directed Competitions and Teams Services Operations, coordinating with sports, logistics, and venue teams to guarantee seamless competition delivery and athlete/team satisfaction.
• Led Marketing and Commercial Operations, integrating corporate objectives with operational execution to enhance sponsor engagement and event impact.
• Planned, produced, and delivered official competitions draws and managed all aspects of the annual official season kick-off ceremony, ensuring high-quality execution and media-ready presentation.
• Coordinated and executed seasonal corporate events, balancing operational logistics, brand engagement, and stakeholder expectations.
• Implemented Venue Operational Readiness processes, defining communication flows, command and control structures, issue resolution protocols, and escalation procedures; participated in complex venue simulations and tabletops to validate operational plans and ensure flawless event delivery.
• Maintained consistent cross-functional collaboration with internal and external stakeholders to align operational, commercial, and sporting priorities.

Key Responsibilities & Achievements

• Ensured all venue ticketing facilities were fully operational, including box offices, service points, and access control systems, in line with FIFA operational standards.
• Monitored seating bowl management, identifying and resolving overbooking or operational issues, supporting the Match Ticketing Operations Manager and other stakeholders to implement timely solutions.
• Acted as FIFA Ticketing representative at venue level, liaising with FIFA, Local Organizing Committee (LOC), sponsors, teams, and other constituent groups, including attending coordination meetings and operational briefings.
• Accurately reported Official Match Attendance figures, managed hard ticket inventory, and processed waiting list requests, ensuring data integrity and operational transparency.
• Contributed to continuous improvement of Matchday operations, analyzing performance from match to match and implementing enhancements in ticketing processes, crowd flow, and service delivery.
• Supported venue operational readiness, including command and control structures, issue resolution protocols, and escalation flows, ensuring venues were fully prepared for all Games-time scenarios.
• Collaborated cross-functionally with sport, security, IT, and venue management teams to ensure seamless integration of ticketing operations with broader matchday operations.

• Implemented planned strategies to improve sponsors brand revenues and awareness.
• Developed and maintained internal and external relationships, which were crucial to both institutional enhancement and commercial success.
• Increased brand strategies, resulting in higher awareness and more close relationship between Professional Clubs and League.
• Effectively managed creative projects, promoting a higher institutional image.

• Support and assist all sponsorship activation program under the scope of the Marketing and Commercial strategy.
• Liase with professional clubs, official institutions, sponsors and other entities regarding the fulfillment of sponsorship contracts.
• Support the organization of official Liga Corporate and Sports events.