Adobe Photoshop
Pedro Andrade
CEO
São João Da Madeira
Summary
I'm passionate about the creation process, team work, and how it can impact other peoples lives. Love creating visual communication that drives change, that can promote well being.
I started as a freelancer working for several industries like, shoe industry, services, industrial mechanical production, healthcare, among others. Soon i realized that the healthcare was the perfect fit for me. Now i manage all Communication, Design, Website and Social Media of the CMP Group that owns 20 clinics. I lead and manage a small Design studio with 3 employees fulltime and several collaborators on a project basis.
I consider myself now a dedicated healthcare related designer with more than 16 years of history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Married and Proud daddy of a 9 year old princess and a 3 year old prince!
I'm looking for a bigger challenge in my professional life.
Overview
56
56
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Event Organizer
Veggie Fest
Porto
10.2017 - Current
- Participated in strategy development and planning to grow organizing program and advance campaigns.
- Wrote e-mails, promoted events via social media and drafted phone scripts to recruit volunteers.
- Created strong and sustainable organization by forming relationships with key players and building brands.
- Coordinated volunteer activities and facilitated distribution of promotional and marketing materials.
- Reviewed event bills to confirm accuracy and approve payment.
- Developed post-event reports to determine effectiveness of each event.
- Hired, trained and supervised volunteers and support staff required for events.
- Liaised with marketing and PR colleagues to promote special events in social calendars.
- Utilized internal databases to prepare and distribute guest lists, electronic invitations and registration processes.
- Performed event coordination for larger parties and gatherings.
- Brainstormed and implemented creative event concepts and themes.
- Coordinated schedules and timelines for events.
- Arranged availability of audio-visual equipment, transportation and displays for various types of events.
- Coordinated florists, photographers and musicians during for events.
- Designed and implemented efforts to publicize events and promote sponsorships.
- Live Website: https://veggiefest.pt/
Brand Specialist
First Clinics
são joão da madeira
01.2009 - Current
- Designed website layouts, templates and unique branded looks.
- Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Met with customers to present mockups and collect information for adjustments.
- Applied knowledge of production to create high-quality images.
- Created designs and collaborated with technical team to complete projects.
- Employed design fundamentals when selecting typography, composition, layout and color in design work.
- Put together videos for social media, advertising and informational purposes.
- Managed design conceptualization, milestones and customer feedback.
- Developed creative design for print materials, banners and signs.
- Live Website: https://firstclinics.pt/
Brand Specialist
Centro Médico da Praça - Clínicas CMP
são joão da madeira
09.2006 - Current
- Increased brand awareness through event marketing, demonstrations, sales and brand promotion.
- Planned, implemented and tracked sales and marketing strategies to promote brand services.
- Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
- Developed innovative marketing campaigns based on key objectives.
- Monitored online advertising and social media campaigns to assess success of different strategies.
- Cooperated and worked closely with communications team to develop marketing strategies to boost brand awareness.
- Created Copywrite and Graphic Design layouts, for print, social media and website, to promote several departments like Blood Laboratory Analysis, X Ray, Computerized Medical Imaging, Gastroenterology, Cardiology, Physiotherapy, Pediatric Care, Water Analysis, Safety and Hygiene of work, COVID-19, and several others.
- Used Adobe Creative Suite to edit images for use in marketing materials and website content.
- Reviewed project requirements to plan workflows and evaluate client time and budget constraints.
- Identified design requirements for each project.
- Collaborated with clients to address brand imaging and marketing style.
- Offered friendly and efficient service, handled challenging situations with ease.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Developed and maintained courteous and effective working relationships.
- Resolved problems, improved operations and provided exceptional service.
- Increased customer satisfaction by resolving issues.
- Leveraged industry knowledge and emerging trends to build innovative messaging and bring design concepts to fruition.
- Developed design deliverables that elevated, differentiated and functioned on-brand and on-strategy.
- Obtained approval of concepts by submitting rough drafts to management or to client.
- Researched and implemented site management platforms such as Wordpress, squarespace, webflow, simvoly, wix, choosing solutions best suited to unique client needs.
- Troubleshot issues with websites and fixed scripting and use issues.
- Designed graphics for website decoration and layout.
- Trained support staff in site implementation, updating and maintenance procedures.
- Conceptualized, planned and executed original designs for wide range of website properties.
- Live Website: https://centromedicodapraca.pt/
Brand Executive
Dezaine
são joão da madeira
09.2006 - Current
- Developed and executed yearly budgets to purchase yearly acquisition of books, periodicals, supplies and computer software and hardware.
- Increased brand awareness through creation of innovative print and digital productions for major publications.
- Motivated students to use instructional technology to promote achievement of learning objectives.
- Led implementation of best practices to support customer service satisfaction initiatives.
- Directed marketing projects through conceptual planning, schedule management and final implementation.
- Met deadlines, exceeding expectations and effectively rolling out several campaigns.
- Continually maintained and improved company's reputation and positive image in markets served.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
- Created printed marketing materials designed to drive campaigns.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Built and strengthened strategic relationships with vendors, advertising agencies and leading industry partners.
- Researched and implemented site management platforms such as Wordpress, squarespace, webflow, simvoly, wix, choosing solutions best suited to unique client needs.
- Live Website: https://dezaine.studio/
Brand Specialist
Rede Nacional de Laboratórios de Proximidade
são joão da madeira
01.2020 - 09.2022
- Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
- Collaborated with clients to address brand imaging and marketing style.
- Monitored online advertising and social media campaigns to assess success of different strategies.
- Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
- Identified appropriate marketing channels and target customers for campaigns.
- Designed website layouts, templates and unique branded looks.
- Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Applied knowledge of production to create high-quality images.
- Created designs and collaborated with technical team to complete projects.
- Developed display, marketing and packaging materials to support product branding strategies.
- Designed creative digital displays used in online advertising for local businesses.
- Created digital image files for use in digital and traditional printing methods.
- Developed creative design for print materials, banners and signs.
- Put together videos for social media, advertising and informational purposes.
- Managed design conceptualization, milestones and customer feedback.
- Completed domain name registrations and maintained website and web hosting account.
- Developed graphic and image assets for both content and digital marketing efforts.
- Tracked and reported problems with site designs, providing remedial suggestions for resolution.
- Designed highly engaging interactive user interfaces that complied with modern web standards.
- Reviewed designs created by freelance designers and provided feedback for revisions.
- Live Website: https://www.laboratoriosdeproximidade.pt/
Brand Specialist
Laboratório Nunes Oliveira
Póvoa do Varzim
09.2020 - 09.2021
- Collaborated with client to address brand imaging and marketing style.
- Monitored online advertising and social media campaigns to assess success of different strategies.
- Designed website layout.
- Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Applied knowledge of production to create high-quality images.
- Created designs and collaborated with technical team to complete projects.
- Developed display, marketing and packaging materials to support product branding strategies.
- Designed creative digital displays used in online advertising for local businesses.
- Built corporate brand by designing cohesive looks between elements.
- Created digital image files for use in digital and traditional printing methods.
- Developed creative design for print materials, banners and signs.
- Put together graphic animations for website.
- Managed design conceptualization, milestones and customer feedback.
- Developed graphic and image assets for both content and digital marketing efforts.
- Tracked and reported problems with site designs, providing remedial suggestions for resolution.
- Reviewed designs created by freelance designers and provided feedback for revisions.
- Live website: https://www.labnunesoliveira.pt/
Education
MBA - Graphic Communications
ESAD MATOSINHOS
Matosinhos 09.1999 - 09.2003
No Degree - Yoga Instructor
Método DeRose
Porto 04.2001 -
Intermediate Level Professor - Authentic Pilates Professor
EEDAP (Escola Espanhola De Pilates Autêntico)
Porto 01.2019 - 09.2020
Skills
Design understanding
Software
Adobe Premiere
Adobe After Effects
Adobe Ilustrator
Adobe Indesign
Wordpress
Wix
ClickUp
Offeo
Serif Affinity Designer
Serif Affinity Photo
Serif Affinity Publisher
Figma
Interests
Doing Pilates
Doing Yoga
Playing Guitar
Playing Drums
Design inspiration
Timeline
Brand Specialist
Laboratório Nunes Oliveira
09.2020 - 09.2021
Brand Specialist
Rede Nacional de Laboratórios de Proximidade
01.2020 - 09.2022
Intermediate Level Professor - Authentic Pilates Professor
EEDAP (Escola Espanhola De Pilates Autêntico)
01.2019 - 09.2020
Event Organizer
Veggie Fest
10.2017 - Current
Brand Specialist
First Clinics
01.2009 - Current
Brand Specialist
Centro Médico da Praça - Clínicas CMP
09.2006 - Current
Brand Executive
Dezaine
09.2006 - Current
No Degree - Yoga Instructor
Método DeRose
04.2001 -
MBA - Graphic Communications
ESAD MATOSINHOS
09.1999 - 09.2003
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