Design director with 20+ years of experience creating inspirational spaces and leading teams of architects and interior designers. Skilled in utilizing creative thinking to generate design strategies that meet emotional and functional user needs. Extensive work experience in MENA and Europe across sectors such as banking, retail, hospitality, F&B, workspace, and residential. Proven track record in creating innovative customer journey design projects for global brands, enhancing brand awareness and fostering community building.
-Directed interior and architectural design project, considering key concepts, strategies and brand positioning.
-Generated design strategies focusing on the users' / customers' functional & emotional needs and expectations to ensure a seamless journey.
-Managed design processes ensuring essential and tailor-made components are incorporated into the design and timely delivery of the projects.
-Coordinated all stages of design process and successfully exceeds pre-established budget goals and productivity targets.
-Simultaneously mentored and supervised a number of different design teams in Istanbul, London & Dubai studios.
-Improved team productivity with regular communication and progress updates, fostering a collaborative work environment.
-Conducted brand key & customer journey workshops.
-Excelled in C level client presentations
-Supported global New Business operations of the company.
-Developed architectural and interior concepts that provide solutions for both aesthetic and functional needs and requirements of the client.
-Mentored and supervised the local concept design team while challenging and introducing new methods of creative execution.
-Cultivated a culture of innovation within the design team by encouraging experimentation and embracing new approaches to problem solving.
-Delegated & reviewed team assignments to assure design quality and that design directives are followed.
-Customized & orchestrated brand key & customer journey workshops.
-Awarded 2011 Bloomberg Best Multiple Residence Prize with Park One Residences
-Directed and coordinated the whole design process of all architectural and interior design projects, from preliminary studies to construction phase
-Mentored and supervised both architectural and interior design teams
-Determined design principles to ensure design quality and timely delivery
-Conducted coordination meetings between developers, design teams, contractors, engineering firms and suppliers
-Prepared and managed business contracts and proposals
-Collaborated with clients to develop customized architectural solutions, meeting their unique needs and preferences.
-Applied creative problem-solving skills to address unique challenges in the architectural design process.
-Developed comprehensive project documentation, including site plans, elevations, sections, and details for clear communication of design intent.
-Led the design team for the MIPIM ‘Highly Commended’ Award Winner Kagıthane Tekfen Offices project.
-Headed design coordination meetings between the design team, MEP teams and vendors.
-Supervised & organized the design development phase of 230.000 square meter Akbati Shopping Mall ensuring the essence & guiding principles of concept design are carried on.
-Completed a number of small to medium scale Residential & Hospitality projects.
-Worked on both concept and design development stages of high end residential and hospitality projects.
-Assisted in the development of mixed used residential and commercial design concepts.
-Supported senior architects in schematic design phase, refining ideas through sketches and CAD drawings.
-Design Strategy
-Customer Experience Design
-Architectural & Interior Design
-Critical Thinking
-Idea Generation
-Visual & Verbal Storytelling
-Design Research
-Design Team Management
-Creative Direction
-Problem Solving
-Consumer Trends Awareness
-Design Process Planning