Rui Fernandes

• Founder and CTO of u-factor.io, technology brand of Lovingwalk, focus on build strong teams, right product design and architecture with best cost/benefit technologies, bringing together creative and efficient teams to tackle customer and market challenges with strong products and solutions.
• Experience with fund raising and Startup Leanstack approaches and owner of two Startups in the areas of BigData & IoT
• Deep business and technology knowledge of SaaS market
• Knowledge of SaaS solution development with focus on Cloud data Engineering pipelines and architectures to support IoT and other any BigData use cases.
• Cloud Business development and consulting to Logicalis Portugal from March to July 2021

• Create new Cloud Business Unit in 3/4 months with focus on Cloud Technologies, partnering with major industry players.
• Achieved Google Cloud Professional Architect certification and develop team practice to achieve Google partner status
• Cloud GoTo Market definition, Vision, Strategy and Execution
• Managed company-level architecture, platform and data configuration processes and implementation protocols.
• Cloud consulting and implementation practices for Cloud Business Unit with sustainable business outcomes in relevant customers like Farfetch and emerging ones (dott)
• Cloud Software development based on micro-service and serverless architectures to solve build customer specific solutions
• Developed and implemented long-term strategic technological blueprint.

• Cisco Technology Vision and Strategy definition and execution for Portugal. Acting and spokesman in Industry events.
• Increase Security revenue sales by 40% and software by 120% in 2017. Security and Software adoption Leader in 2017 and 2018.
• Head of Innovation and Engineering teams in Portugal, fostering relationship with key market players, partners, customers and entrepreneurs.
• Focus on business results through tight connection between CxO business needs and solutions, articulating Cisco owned solutions, partner expertise and Startup ecosystem.
• High degree of problem solving skills transforming customer issues in sales opportunities and customer trust
• Startup Mentor and active participation member of acceleration programs like Smart Open Lisboa. Increase customer and partner addressable market in 5%
• Foster new business opportunities by engaging Cisco developer community (devNet team) to show customer differentiation through use of Open software and APIs. Develop 5 Startups and increase partner solutions in 10%
• Liaised with sales, marketing and management teams to develop solutions and accomplish shared objectives. Fundamental work done to bring Country Digitization Program to Portugal.

• Enterprise Networks and Security Country business development with special focus on Wireless, Security and IOT technologies. Cisco Wireless penetration increase from 25% to 35% in 2013, top 5 in Europe.
• Definition of Technology Business plans addressing sales, marketing and partners strategies. Opportunity follow-up and weekly forecast
• Spokesperson in media and internal/external events, direct customer sales activities, channel strategy and development.
• South Business development leader for Enterprise Networks. Coordination of activities between countries, events, channel development and integration of new Cisco acquisitions, like Meraki.
• Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth.
• Established relationships with key decision-makers within customer's organization to promote growth and retention.

• Leader of Engineering and pre-sales team responsible for Service Provider market in Portugal, which includes traditional Telcos, Cable and Mobile operators and broadcasters.
• MPLS and CarrierEthernet wins in all major telco providers in Portugal. Close to 100% insertion of Cisco Core products (MPLS and Carrier Ethernet) in Portuguese Telcos. Worked on architecture definition and design.
• Increase 20% in revenue with major win in Portugal to date - 30M project during 3 years.
• Awarded best manager in EMEA in 2010 being recognised by team members and peers
• Definition of Engineering team Vision, Execution and Strategy, resources allocation and definition of main guidelines of operations.

Build new Business Unit inside Telecommunication Engineering Excellence group focused on Implement and Operations.

Define GoToMarket strategy, acquire new customers and build market offers for both Implement and Operate practice.

Hire and develop new team focused on 5G, Telco Cloud, Edge computing, SDN and network programmability.

Build new career to match DevOps need for Operations team.

Define and build software assets to support Operate practice around Observability and Managed Services and SaaS offers.