Zita Monostori

Co-Founded 'This is me Sneakers' and added my own creative approach to the business strategy behind the company with product innovation and targeted market research.

Started as responsible for the marketing and advertising, I learnt how to create impactful content on social media with CapCut, InShot and Picsart to introduce the brand to the public.

I took part in securing meaningful partnerships and collaborations through networking events in Dubai, while getting familiar with the local ecosystem and business culture. My attention shifted more to the creative side of the business and I took the Creative Director role. Me and the CEO, we prepared together our first Fashion Show in Dubai in October 2024, which increased our brand visibility, boosted our sales and grew our network.

I secured a sponsorship from the Dubai Design District for emerging brands to participate at the biggest lifestyle, music and footwear festival in the Middle East, Sole DXB, in December 2024. We received many positive feedbacks from the audience and the organizers, and we got nominated as one of the 4 coolest pop-ups at the festivals.

As Creative Director, I take care of product innovation and I develop key operational initiatives to drive and maintain substantial business growth.

Besides my daily job, I got appointed to leader of a remarkable group of colleagues whose role was to promote sports and healthy lifestyle at work by providing and organizing internal sport events.

We organized the following events: Zumba with José Canossa, internal Football Competitions, mini Olympic Games, Les Mills Body Combat, Break Dancing with Max Oliveira and his crew, International Language day, Paddle Competition.

Attached to my role, I hosted several weekly company Huddles, which got transmitted live to all the colleagues at the office (approx. 900 people). And as a member of the Onboarding team, I delivered trainings to the newcomers.

After transferring the Credit and Collection's tasks to Portugal, my role was to assist in the development of the departmental goals and KPIs, ensuring a focus on continuous improvement and measurable results within credits and collections operations.

Besides the daily collection tasks, I analyzed customer credit data to make informed decisions on extending or denying credit, in order to minimize financial risk. Collaborated with sales teams to ensure optimal business growth, while maintaining positive relationships with clients. Collaborated with lawyers and prepared legal documents to initiate court proceedings.

Completed the following internal learning certificates: Leadership, Change Management, Delegation, Business Acumen, How to give and receive feedback and Effective Communication.